The Strand - Coolangatta

Created under the employment of Polka Dot Marketing.

The Strand Coolangatta is a shopping centre located beachfront
on the Gold Coast, Queensland.
Released seasonally, the magazine promoted the the latest trends,
deals, retailers and venues within the centre with a target demographic of all ages from children to the elderly. The magazine and supporting assets were designed to reach both locals and the tourists.

The client approached Polka Dot Marketing with a friend to design a multi-page document in a magazine style. Including Google display advertising, falcon board, interactive PDF and print optimised PDF.
The client provided a style guide, while we organised majority of photos with our photographer. The draft sequence was approved at the beginning of the project.